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  • LePoidevin Merge:View our Blog

      Learn How to Be Found

      For an ad executive, there wasn’t a meeting this last year that didn’t have the buzz of “SEO” included. I know that it provides agony and dread to some and it doesn’t need to! Now I don’t want to give away all of our secrets here at LePoidevin on how we handle this task for […]…

      Is your brand going on too long?

      Wonder no longer! AdFreak has released this handy infographic to provide us with guidelines for “The Ideal Length of Everything Online.” And, they’ve done the number crunching to prove it. Although released with the caveat that the length of a post or video can be driven by type of content and a…

      Let’s Talk Social MeowDia

      How many times per day do you scroll through your Facebook page only to laugh at a cat, dog or goat? These furry creatures have taken over the internet and there is so much we can learn from our four-legged friends. Four Social Media Content Lessons from Four-Footed Entrepreneurs: 1. Fresh and F…

      Have You Checked Your Lists Lately?

      Prospect lists. Sales Leads. Whatever you call them, most businesses have them and it’s important to keep them up-to-date and as accurate as possible if you want your marketing materials to reach their intended targets. Whether you’ve purchased your prospect list(s) or hand-picked your prospects…

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    • Pizza and ridiculous stock photos, need I say more?



      Totino's Pizza Made 50 Ridiculous Ads Using the World's Worst Stock Photos
      www.adweek.com
      This week's "Uh, what? No, seriously, what?" comes to us from those perpetuators of pizza propaganda, Totino's Pizza.

      20 hours ago
    • Winter is here.




      1 day ago
    • May the odds be ever in your favor in PR. Here are 7 crisis lessons from The Hunger Games until we can grab our popcorn, Twizzlers and tickets. Will you be rushing to the premiere of Mockingjay Part 1 this weekend?



      7 crisis lessons from the 'Hunger Games'
      www.prdaily.com
      The dystopian series provides ample social commentary. In addition, PR pros can learn a lot about crisis communications from the 'girl on fire.'

      4 days ago