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ImproMed Lead Generation Tools

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PROVIDING BUSINESS ADVICE BRINGS CREDIBILITY TO IMPROMED

ImproMed develops and markets practice management software systems for veterinary clinics. Veterinarians who are also practice owners are in a dual role, and often face competing priorities: their love of animals vs. their need to run their businesses efficiently.

ImproMed’s founder and president, Ron Detjen, is an entrepreneur as well as an astute and well-read business owner. He has helped countless veterinarians sort through complex business problems, and built his own successful business empire. He also understands the value of good public relations.

We helped Ron develop a series of articles that offer insight and advice on common, nagging business problems for veterinary practice owners and managers. His unique perspective and clarity of vision put these issues in a new light and made his suggested solutions seem natural and easy to understand. Our ability to organize his thought process and wordsmith his ideas helped to shape his content into cohesive yet concise articles.

Best of all, the articles, once published, have resulted in qualified leads and incremental new business for ImproMed.

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